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Published 25 July 2008
Retail and Doorstep
The way in which we publish consumer data from TNS has changed. To provide more useful data, we have split TNS information into the following sections:
- Overview of consumer liquid milk market
- Pasteurised (excl. modified)
- Modified milk
- Filtered milk
- Organic
- Soya
- J&G (Jersey & Guernsey)
- Retail and doorstep
Each page will give a snapshot of the market in terms of volume and expenditure.
Retail sales of milk currently account for 93.0% of all milk sold, with the remaining 7.0% sold through doorstep deliveries. In the 52 weeks ending 13/07/08, total retail sales stood at 4,548.5m litres, 3.4% (149.7m litres) more than the previous year. Semi-skimmed milk sales continue to hold the majority of the market share, with sales up by 4.2% to 2,704.4m litres in the 52 weeks ending 13/07/08, representing 59.5% of the total market. Over the same period, doorstep sales fell by 18.2% to 93.8m litres.
Retail |
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52 Week Data Ending |
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| VOLUME (MILLION LITRES) | 15-Jul-07 |
13-Jul-08 |
Yr on Yr |
|
| Whole Milk | 1,004.0 |
1,009.2 |
0.5% |
|
| Semi-Skimmed | 2,595.6 |
2,704.4 |
4.2% |
|
| Skimmed | 676.2 |
712.4 |
5.4% |
|
| Other* | 123.1 |
122.4 |
-0.6% |
|
| TOTAL | 4,398.8 |
4,548.5 |
3.4% |
|
| EXPENDITURE (£MILLIONS) | 15-Jul-07 |
13-Jul-08 |
Yr on Yr |
|
| Whole Milk | 535.7 |
611.9 |
14.2% |
|
| Semi-Skimmed | 1,375.8 |
1,634.7 |
18.8% |
|
| Skimmed | 333.1 |
403.7 |
21.2% |
|
| Other* | 119.3 |
120.0 |
0.6% |
|
| TOTAL | 2,363.9 |
2770.4 |
17.2% |
|
Doorstep |
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52 Week Data Ending |
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| VOLUME (MILLION LITRES) | 15-Jul-07 |
13-Jul-08 |
Yr on Yr |
|
| Whole Milk | 114.7 |
93.8 |
-18.2% |
|
| Semi-Skimmed | 247.1 |
198.3 |
-19.8% |
|
| Skimmed | 61.4 |
49.3 |
-19.8% |
|
| Other* | 5.0 |
6.3 |
27.0% |
|
| TOTAL | 428.2 |
347.7 |
-18.8% |
|
| EXPENDITURE (£MILLIONS) | 15-Jul-07 |
13-Jul-08 |
Yr on Yr |
|
| Whole Milk | 96.8 |
85.6 |
-11.6% |
|
| Semi-Skimmed | 209.6 |
182.0 |
-13.2% |
|
| Skimmed | 51.8 |
45.0 |
-13.1% |
|
| Other* | 4.6 |
7.6 |
64.8% |
|
| TOTAL | 362.8 |
320.2 |
-11.8% |
|
Source: TNS Worldpanel
*The Other category contains sales of butter milk, modified milk, other milk, other non-cows milk and soya.
Notes to Data
- The tables on this sheet show the expenditure, volume, and average price of liquid milk sold in Great Britain over the last 52-week period. Please note that the price differentials for different fat levels of milk are probably due to different purchase pack size trends. A degree of caution needs to be taken with these figures as with all market data.
- % changes will differ slightly from the information in the tables. This is because changes were taken from raw figures and are therefore not subject to changes caused by rounding.
- All % changes are based on year on year change.
